Email, SMS, WhatsApp, social and paid ads — run them all from one Marketing hub, built on the same data as your CRM. Segment once, send everywhere, and see the results in a single dashboard.
Each channel is a module that plugs into the Marketing hub. Install what you use; they all share audiences, journeys and reporting.
Wire a trigger to a wait, a send, and a branch on what people actually do — opened, clicked, bought. Cross channels mid-journey: email first, WhatsApp the non-openers, SMS the rest.
It's the same visual flow engine that powers automations everywhere else in the platform — so marketing journeys aren't a walled garden, they can touch your records too.
Marketing sits on the same records as your CRM, so an audience is just a filter: any field, any combination, with a count that updates live as people qualify in and out.
No nightly export to a separate tool, no stale lists. Build it once and every channel and journey can target it.
Sent · delivered · engaged · converted · spend — rolled up across channels, toggleable by date range.
| What you'd otherwise stitch together | Typical price | BackOffice |
|---|---|---|
| Email (Mailchimp / Klaviyo) | $20+/mo | ✓ |
| SMS / WhatsApp (Twilio) | usage+/mo | ✓ |
| Social scheduler (Hootsuite) | $49+/mo | ✓ |
| Customer-data platform / list sync | $$$ | ✓ |
| Every channel + audiences + journeys | $90+/mo | $29/user/mo |
Typical entry pricing for comparable tools — not a like-for-like sum. The point: the audience, the journey and the send all live on one workspace. See the full comparisons →
Email, SMS, WhatsApp, organic social and paid social ads — each is a channel that plugs into one Marketing hub. Install the ones you use; they share audiences, journeys and a single cross-channel Statistics dashboard.
Yes. The visual Campaign Builder lets you wire a journey — trigger, wait, send on a channel, branch on whether someone opened or clicked, then follow up on another channel. It runs on the same flow engine as the rest of the platform.
Audiences are segments built from your own workspace data — filter records by any field (plan, last activity, tags, lifecycle) and the count updates live. Because marketing sits on the same data as your CRM, there's no export/import and no separate CDP.
Yes — the Statistics dashboard rolls up sent, delivered, engaged, converted and spend across every channel into one view, with a date-range toggle. Each channel reports its own numbers; the hub aggregates them.
Free for up to 3 users, then $29/user/month with no minimum. One bill instead of an email tool, an SMS tool, a WhatsApp tool, a social scheduler and a CDP.
Build a segment from your data, draw a journey, and let it run across email, SMS, WhatsApp, social and ads. Free for 3 users, no credit card.
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